What Ryan uses—and who should skip it.

Why I use itI use ElevenLabs when I need high-quality narration support, always with clear rights, consent and purpose.

Best forCreators who need repeatable voice production, language options or audio iteration.

Skip it ifYour natural recording is the point, your use needs are occasional or a basic editor already solves the problem.

Lower-cost alternativeRecord in Voice Memos or Audacity and edit manually.

Why I use itI use vidIQ to help research topics, understand what audiences are searching for and make better decisions about YouTube content.

Best forCreators publishing enough video to use research, optimization and channel data consistently.

Skip it ifYou are not publishing yet, do not review the data or would be paying for unused features.

Lower-cost alternativeYouTube Studio’s built-in analytics and manual search research.

Why I use itI use HighLevel to keep forms, contacts and follow-up organized in one place instead of managing disconnected tools.

Best forBusinesses that genuinely need contact management, forms and follow-up in one system.

Skip it ifA simple email provider and spreadsheet meet the need or no one will maintain the system.

Lower-cost alternativeA basic email platform plus a lightweight contact tracker.